Luxury Group flies onto the scene with Blade collaboration

Luxury Group by Marriott International launches collaboration with urban air mobility platform Blade

Luxury Group by Marriott International, the unrivalled portfolio of eight hotel brands including The Ritz-Carlton, Ritz-Carlton Reserve, Bvlgari Hotels & Resorts, St. Regis Hotels & Resorts, EDITION, The Luxury Collection, JW Marriott, and W Hotels, today announces a curated slate of exclusive experiences in collaboration with urban air mobility platform Blade Urban Air Mobility, Inc. (“Blade”).

Through this immersive collaboration, the Luxury Group will engage guests with the opportunity to fly directly to and from the airport to their hotel destinations using Blade’s helicopter service, elevating their summer travel plans with unparalleled ease and convenience.

Between July 1 and September 2, 2024, eligible guests at a selection of the Luxury Group properties in New York City will be treated to an exclusive package that takes luxury to new heights: complimentary roundtrip Blade airport helicopter transfers, offering seamless connections to and from John F. Kennedy International Airport and Newark Liberty International Airport*.

The high-flying experience will be reserved for guests staying two nights or more in select suites at The St. Regis New York; JW Marriott Essex House New York; W New York – Union Square; The New York EDITION; The Ritz-Carlton New York, NoMad; and The Luxury Collection Hotel Manhattan Midtown, allowing them more time to enjoy their travels and less time on the road.

George Hammer, Global Head of Luxury Marketing, Marriott International says: “Spanning the Luxury Group’s portfolio of brands, this collaboration with Blade advances our mission to provide guests with exceptional service and amenities through innovation and imagination.

“As summer travel season can be especially hectic, we’re excited to introduce this bespoke partnership that will streamline and enhance our guests’ journeys before even setting foot in our suites.”

Roisin Branch, Blade’s Chief Marketing Officer said: “Blade’s collaboration with Luxury Group provides our passengers with top tier hospitality at every touchpoint of their New York City stay including our integrated booking process.

“Our Blade Airport transfers not only offer the most breathtaking views of the city, they also significantly reduce travel time and stress levels.

“This service sets the Luxury Group apart by ensuring every aspect of their guests’ travel experience is smooth, swift, and enjoyable.”